Acuity announced that several of its recent marketing and educational projects have earned top awards for creativity in international competition.
The Association of Marketing and Communication Professionals (AMCP) presented Acuity with two Platinum Hermes Creative Awards, the highest awards given by the international association. One award was earned for the continuing education video Face to Face, and the second was earned for Acuity’s 2015 annual report.
Face to Face highlights Acuity’s unique and innovative program that builds relationships between commercial insureds and key Acuity personnel, using custom-created puppets to tell the story of the program. Acuity’s 2015 annual report, The Year That Soared, featured a kite-shaped booklet that was packaged with a custom-printed sport kite.
“Our annual reports, CE videos, and other projects are important ways that Acuity communicates with agents, employees, and customers,” said Ben Salzmann, Acuity President and CEO. “Receiving Platinum awards demonstrates that our educational and marketing materials are fun, effective, and creative.”
In addition to two Platinum awards, Acuity earned two Gold awards and two Honorable Mentions for other Acuity U videos. Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing, and design of traditional materials and programs, and emerging technologies. Entries come from corporate marketing and communication departments, advertising agencies, public relations firms, graphic design shops, production companies, web and digital creators, and freelancers. The competition has grown to become one of the largest of its kind in the world.
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