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Acuity Earns Multiple Awards for Creative Excellence
August 10, 2015

· 2015 Best of Show award from the Insurance Marketing and Creative Association (ICMA). The IMCA Showcase Awards recognize the most effective and innovative work from the best minds in insurance marketing and communications.


· Gold Stevie Winner from American Business Awards. The American Business Awards are the nation’s premier business awards program, judging more than 3,200 nominations from organizations of all sizes and in virtually every industry.


· Gold Award from Hermes Creative Awards. Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing, and design of traditional materials and programs and emerging technologies.


· Silver American Advertising Award from the Fox River Chapter of the American Advertising Federation (AAF). The American Advertising Awards, formerly the ADDYs, is the advertising industry's largest and most representative competition, attracting over 40,000 entries every year.


"Acuity is honored to be recognized for creativity and innovation in designing materials that communicate with all our stakeholders in engaging and effective ways,” said Ben Salzmann, Acuity President and CEO. “Our annual report is not just a way to deliver our outstanding results. It is an important marketing tool and a medium for communicating our value proposition and corporate culture with our agents, policyholders, and employees.”


Acuity's 2014 Annual Report, “Taking Care of Business: Another Noteworthy Year,” was created in partnership with DuFour Advertising. Designed as a legal pad, the report features more than 50 pages of unique, hand-drawn illustrations. The report was delivered in a custom-designed padfolio-briefcase with a carrying handle and removable shoulder strap.


“Acuity has built a reputation for delivering an annual report that defies the stoic conventions of the insurance industry. ‘Another Noteworthy Year’ continued this tradition and raised the bar,” Salzmann said.


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