Posted By: Dana B on November 30, 2018 in Stylist
Acuity had the opportunity to team up with stylist and salon manager Caitlin Orellana to gather valuable insight and expertise on the salon industry. Caitlin works at Groove Salon in Sheboygan, Wisconsin, where she specializes in balayage, unicorn hair, and blonding. She discusses the importance of continuous education, social media, and setting client expectations.
Posted By: Dana B on November 13, 2018 in Stylist
The holiday season is upon us, and it’s time to prepare your salon to make the most of this busy and chaotic time. There are several things you can do to increase retail and services sales, along with strategies to prepare for and keep the salon functioning smoothly during one of the busiest times of year.
Posted By: Paige N. on September 6, 2018 in Stylist
Are you upselling products and services in your salon? If not, you are missing out! Not only does upselling bring in more dollars to boost your bottom line, it also increases your credibility in the eyes of customers because you’re educating them about products or services.
Posted By: Dana B on June 12, 2018 in Stylist
Stylists are truly in a unique situation when it comes to their clients' heads. They see a person’s scalp and hair in a way many people don't. This provides them with the opportunity to assist their clients in spotting changes and potential signs of skin cancer that the client may not notice!

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