Posted By: Sarah B. on September 12, 2018 in Retail
How sales and selling are handled is integral to the customer experience. As the expectations for customer experience change, your sales practices should too. Keeping up with or ahead of other retailers when it comes to customer experience and sales is necessary to stay competitive.
Posted By: Aaron S. on August 30, 2018 in Retail
Retail businesses and romance have something in common: connecting with someone on an emotional level leads to a stronger, more lasting relationship. If your customers feel an emotional connection to your store, your story, or your mission, they will be there more often and tell others about it.
Posted By: Aaron S. on August 15, 2018 in Retail
Creating an omnichannel customer experience has been a top strategy for retailers. The issue with this thought process is that it puts attention squarely on the fact that retailers are managing separate channels that act as customer touchpoints. As the industry evolves, we need to move past managing these channels separately and look toward providing a seamless experience to the customer.
Posted By: Sarah B. on July 11, 2018 in Retail
As a small business owner, you know how hard you work to grow your business and keep it running efficiently. You find the perfect merchandise, hire the best workers you can, and market your business to keep new customers coming in. All this hard work needs to be protected, so you can keep focusing on the things you love.

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