Sustainability is a hot topic in the mercantile segment. It has been gaining value in the minds of consumers and affecting their buying decisions. According to Nielsen research, 66 percent of global consumers and 73 percent of global millennials say they’re willing to pay for more sustainable brands. Sustainability initiatives can provide a competitive advantage in marketing your business, save you money, and attract new customers.
Starting an environmental sustainability program can seem daunting, but you can start small and make a big impact. Here’s a quick beginner’s guide to implementing a sustainability strategy in your business.
Environmental programs can make things better, not only for the environment, but also for your business by saving you money and satisfying customers. Do you have some great programs you’ve implemented that you want to share? Have questions? Comment below!
This post was written by Beth L. Beth L. is a Regulatory Affairs Analyst at Acuity where she specializes in researching regulations, understanding statutes, and working with compliance.. She studied regulation, policy, environmental studies, and business administration at the University of Wisconsin-Green Bay. Beth has received degrees in in public administration and environmental policy and planning, and also has a certification in environmental sustainability in business. Outside of work Beth likes to run, cook, and play with her dog, Butter.